Category Page for: Branding

7 Easy (and Affordable) Steps for Developing Your Arts Career

Posted by: Lindsey Hardegree on Aug 30 2010 / Comments (0)

Large corporations pride themselves on professional development programs that will create the “leaders of tomorrow.” But when you work at a small nonprofit or are your own boss (like many artists and performers), a robust schedule of seminars and training sessions is simply not at your disposal. Or is it? Here are some easy and […]

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Book Review: Invitation to the Party

Posted by: Lindsey Hardegree on Aug 25 2010 / Comments (0)

Invitation to the Party: Building Bridges to the Arts, Culture and Community, by Donna Walker-Kuhne, is probably my all time favorite arts management book.  I first encountered this book near the beginning of my graduate studies in the Performing Arts Management program at the University of North Carolina School of the Arts, and it has […]

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Artists – Get Your Name Online!

Posted by: Lindsey Hardegree on Feb 22 2010 / Comments (0)

As an artist, it’s important to present yourself in an attractive and professional way that showcases the best of your talent. It’s expected that you would have some phenomenal headshots to accompany a varied acting resume, a set of audio and video recordings of your top vocal/musical performances, or a high quality portfolio of your […]

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Social Media Sites Where You Need a Company Profile

Posted by: Lindsey Hardegree on Dec 11 2009 / Comments (0)

There are lots of different websites for you to connect with colleagues, clients, and other businesses.  But while you do have a profile page on Twitter, it’s not really a profile where people can get a good idea of what your business itself is about.  Check out these places where you can create a more […]

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Have you claimed your Facebook username?

Posted by: Lindsey Hardegree on Nov 20 2009 / Comments (0)

Check out this ad from Volkswagen that began airing just days after the ability to create Facebook usernames was released – at the end of the commercial they use their Facebook page URL instead of a link to their website, bringing in new audiences to their Facebook page where they will be able to connect […]

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